MEET JOHN,
THE master of flow

I don’t just tell stories — I feel them first.

Rooted in music production, my filmmaking is driven by rhythm, emotion, and trust. If I’m not moved, I can’t move an audience. That’s why our brand films resonate so deeply — there’s no gimmick, just storycraft that connects.

I help founders and purpose-driven brands visually articulate who they are — in a way that connects emotionally, positions them strategically, and grows their audience.

Our stories exist to ignite curiosity and inspire action.

Video Player
Unveiling the Magic

Behind the
Scene

Step into the world behind the camera lens and discover the magic that brings our films to life. Peek behind the curtain and explore the creativity, passion, and teamwork that fuels each project. From script to screen, join us on this journey and witness the art of filmmaking from a whole new perspective

Our Keywords

RESONANCE

We are inspired by stories that leave a lasting emotional impact and create deep audience alignment.

ORCHESTRATION

We combine cinematic vision, emotional clarity, and strategic intent into a cohesive storytelling experience.

CATALYSTS

Our partners are change-makers who believe in the power of story to spark transformation.

SOULFUL

Our films channel emotional honesty and vulnerability, allowing the viewer to feel something true, lasting, and human.

ACTIVATE

Whether it's a shift in thinking or a call to connect, our films are designed to stir awareness, emotion, and purpose with the brand’s vision.

ADAPTIVE

Our ability to quickly pivot during production inspires the heavily dynamic nature of our creative process.

RHYTHMIC

Our lifelong background in music production strongly influences how we create the viewing experience.

EMPOWER

Our films foster trust and authenticity, empowering brands and audiences through relatable, credible storytelling.

IMMERSIVE

We want our audience to become part of the film and deeply relate to the hero’s journey.

VISIONARIES

We enjoy collaborating with other forward-thinking minds who value innovative technique.

RESONANCE

We are inspired by stories that leave a lasting emotional impact and create deep audience alignment.

ORCHESTRATION

We combine cinematic vision, emotional clarity, and strategic intent into a cohesive storytelling experience.

CATALYSTS

Our partners are change-makers who believe in the power of story to spark transformation.

SOULFUL

Our films channel emotional honesty and vulnerability, allowing the viewer to feel something true, lasting, and human.

ACTIVATE

Whether it's a shift in thinking or a call to connect, our films are designed to stir awareness, emotion, and purpose with the brand’s vision.

Testimonial

Words of Trust

“ It was extremely effective and the end result was much more cinematic than we were expecting it to be. On social media we definitely saw a spike in engagement and reach from those videos, it really did serve its purpose beyond what we anticipated. ”

Binni Patel

Marketing Director at Marketplace Development

“ Even though you are not in the medical profession, you captured what potential patients that may be looking looking for a nephrologist, want to hear about the program. Probably everybody who applied to the program saw the video, and that’s what we really wanted to see and reveal. ”

Konstantin Abramov

Associate Professor of Nephrology, Umass Memorial Medical School

“ Working with John has been a rewarding experience, one of self-awareness and presenting to the audience formidable truths ”

Giovanni Decunto

Global Expressionist

“John's ability to capture authentic human emotions and tell a story in a unique way, with such a fast turnaround, is something we’ve been looking for with our tourism content for a long time”

Nancy Gardella

North of Boston

“What John did with a local event video and being able to deliver it faster than I could even get home was beyond impressive. The quality he’s bringing to Greater Merrimack is something we didn’t expect.”

Brian Bradbury

Executive DIrector, Greater Merrimack Valley

“I knew you were a producer/director but I didn't know what an artist you were! Especially the way you used the music with the narration and the drums playing toward the end of the video was a nice touch.  You tell a great story.”

Gerry Morrocco

Lexington Historical Society

“This is your best work yet. A strong story with a great character and you were obsessive about details. You’ve made massive shifts in your story mastery.”

Pat Moreau

Founder & CEO Muse Storytelling

“What’s so amazing is the story development process John used…we wanted to play it safe but he took it to a level that we needed.”

Jahan Montague

Associate Professor of Medicine | Umass Chan

“As someone who works with a filmmaker but isn't an experienced filmmaker myself, I don't know what makes a film technically ‘right’ but I know how it makes me feel. This one feels right to me. It's a beautiful, heartfelt film that captures the soul of the character and his art.”

Kyle Wolf

NCAA Track and Field Coach