STORIES that

drive results

SMALL WORLD STORIES WITH A BIG SCREEN APPROACH

Each project represents a strategic partnership where cinematic storytelling solved real business challenges. Explore how our science-backed approach transformed these brands' messaging and audience engagement.

Hallowed Ground

Summary

VISIT NORTH OF BOSTON | TRAVEL & TOURISM

CHALLENGE:

The Essex Shipbuilding Museum preserves one of America’s most significant maritime traditions—yet most travelers (and even locals) pass by without realizing they’re standing in a living shipyard, not just a static museum. The challenge was to create a film that revealed how this place is still shaping culture, craft, and connection today.

APPROACH:
Rather than take a broad sweep of the region, we focused on a single spotlight story—the Essex Shipbuilding Museum. Through one powerful character voice and rich observational footage, we revealed how history is still being made here: how volunteers, craftspeople, and first-time visitors alike are welcomed into a working tradition.

IMPACT:
The film became a storytelling centerpiece for Visit North of Boston—inspiring new levels of engagement from both local visitors and tourism partners, and reframing the museum not just as a place to observe history, but to participate in it. Our creative development process reshaped how local tourism CVBs approached storytelling for their region and lead to a boost in custom tourism marketing.

Drive

Summary

CAEDMON'S JOURNEY | ARTIST PROFILE

CHALLENGE:
Transform what began as simple scholarship audition footage into a compelling narrative that would authentically capture a young drummer's extraordinary dedication and artistic philosophy.

APPROACH:
Explored the decade-long mentorship between Caedmon and his teacher Dylan, revealing how this relationship fostered not just technical skill but a mature understanding of a drummer's leadership role within musical groups.

IMPACT:
Created an emotionally resonant portrait that transcended the original scholarship purpose, demonstrating how cinematic storytelling can elevate personal narratives to reveal deeper truths about artistic development and mentorship.

Echoes of the Revolution

Summary

LEXINGTON HISTORICAL SOCIETY | HERITAGE PRESERVATION

CHALLENGE:
Convey the profound significance of April 19, 1775—the day that sparked the American Revolution—in a way that resonates with modern audiences and honors the dedication of historical reenactors.

APPROACH:
Centered the narrative around Gerry, a passionate historian and tour guide, whose deep knowledge and emotional connection to the events creates an intimate window into this pivotal moment in American history.

IMPACT:
Transformed historical education into compelling storytelling that deepens public appreciation for both the sacrifices made on that fateful day and the modern-day devotion of reenactors who preserve this living history.

Cody’s Comeback

Summary

EVOLVED HEALTH CHIROPRACTIC | HEALTHCARE SERVICES

CHALLENGE:
Transform a simple smartphone commercial into a powerful brand story that would resonate on a jumbotron at MA Pirates arena football games and demonstrate the life-changing impact of Evolved Health's comprehensive care approach.

APPROACH:
Centered the narrative on Cody, a professional motocross rider whose career and identity were threatened by debilitating back pain, documenting his remarkable journey from being bedridden to returning to competitive dirt biking through Evolved Health's multidisciplinary treatment.

IMPACT:
Elevated the client's marketing from a basic service advertisement to an emotionally resonant story that positions Evolved Health as a transformative healthcare provider capable of restoring patients' ability to pursue their passions pain-free.

Art & Authenticity

Summary

GIOVANNI DECUNTO | ARTIST PROFILE

CHALLENGE:
Capture the essence of expressionist painter Giovanni Decunto's unique artistic vision and lifetime dedication to self-expression in a way that reveals both his technical process and philosophical approach to creating art.

APPROACH:
Gained exclusive access to Giovanni's studio and creative process, using intimate cinematography to document not just how he creates his distinctive paintings, but the emotional and intellectual journey behind each piece.

IMPACT:
Created a compelling portrait that elevates Giovanni's work beyond mere technique to reveal the deeper purpose and passion driving modern artistic expression, offering viewers rare insight into the mind of a contemporary master.

The Right Place

Summary

UMASS MEMORIAL HEALTH | HEALTHCARE RECRUITMENT

CHALLENGE:
Create a compelling recruitment narrative for UMass Chan's nephrology fellowship program that authentically showcases the program's commitment to diversity, inclusion, and supportive mentorship.

APPROACH:
After interviewing multiple fellowship members, we discovered Efrain's unique journey—a Puerto Rican immigrant who overcame language barriers, personal tragedy, and identity challenges to find belonging at UMass—and centered the story on his transformative experience.

IMPACT:
Produced a powerful testimonial that positions UMass Memorial Health as more than a medical institution but as a community where diverse healthcare professionals can thrive personally and professionally while making meaningful connections with patients.